Strategy

  1. Content   •   Copywriting   •   Strategy

    Nonprofit Storytelling Done Right: 5 Steps to Sharing Your Social Impact

    Cory Bosket

    Whether you’re sharing around the water cooler, sitting around a campfire, pitching a prospective client or running for public office, it pays to have a knack for narrative. Good stories have the power to pull at our emotions and grab our attention. Great ones, however; they have the power to spark movements. They can inspire members of your community and...

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  2. Content   •   Strategy

    Putting your best content forward: part 2– discovering the details.

    Caitlin Ewing

    Hello again, awesome reader. In my previous post, I explained why focusing primarily on your new website’s content, while having great supporting design and functionality, will lead to the most successful project outcome. Your organization’s story is the most important asset when connecting with your community – make sure you tell it in the most effective way! In this article,...

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